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CMS Digital Signage

Promote. Influence. Engage.

Turn screens into an active part of the venue — promoting offers, keeping members informed, supporting events and creating a more modern customer experience in real time.

Menus & promotionsEvents & membershipMulti-screen control
CMS branded digital signage in a premium bar
CMS digital signage in a live sports hospitality environment
Live campaign example Tonight
Members Night

Move from welcome messaging to promotions, events and offers without printing a thing.

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Centralised contentCreate, schedule and update content from one place.
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EPOS & data feedsConnect promotions, menus and live venue information.
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Single or multi-screenScale from one display to a whole estate.
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Real-time updatesChange what customers see in moments.
Real solutions for real venues

Put the message where the decision happens.

Digital signage becomes valuable when it does more than decorate a wall. It should help sell, inform, guide and create atmosphere at exactly the point where customers are deciding what to do next.

CMS digital signage across a premium sports bar
Food • Drink • Live sport

Turn attention into action.

Promote food, drinks, events and match-day offers where customers are already looking — helping staff upsell without slowing service.

See the commercial story →
Digital signage and live sport in a hospitality venue
Events & awareness

Make every event feel bigger.

Build anticipation around live sport, member nights, entertainment and scheduled events with content that changes with the calendar.

Digital menu and promotional signage behind a bar
Menus & promotions

Sell the right thing at the right time.

Switch from lunch to evening offers, promote premium pairings and remove the lag between a commercial decision and what appears on-screen.

A venue that can change its message

Inform. Promote. Belong.

Welcome members in reception. Promote cocktails at the bar. Push live sport before kick-off. Update event messaging in seconds. One platform — different messages for different moments.

Selected use case Bar promotions & atmosphere

Use the biggest screens in the venue to promote drinks, premium pairings and timely offers while reinforcing the atmosphere around the bar.

Try the CMS signage workflow

Create. Schedule. Go Live.

Try a guided campaign simulator dashboard. Click around: choose content, screens, schedules, media and venue groups. The live preview updates as you explore.

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CMS Signage Campaign Simulator Explore how a campaign moves from idea to live screen.
8 screens online
1CreateChoose content
2ScheduleChoose when
3AssignChoose screens
4LivePreview result
Choose a campaignStart with the message you want customers to see.
Choose a destination screenSelect where the current campaign should appear.
Choose when it runsClick a daypart to change the campaign schedule.
Choose mediaApply a different creative asset to the live preview.
Choose a venue groupSend one campaign to a logical set of screens.
The complete solution

Simple. Flexible. Connected.

All of the brochure substance is still here — but reorganised into an interactive web experience. Explore the key features, customer benefits, integrations and venue types without falling back into a static specification sheet.

Control every screen from one place.

From a single display to a multi-site estate, CMS Digital Signage is built around central control, fast updates and flexible content scheduling.

01Centralised content management & scheduling

Create, organise and schedule content from one place rather than managing each screen individually.

02Single-screen and multi-screen deployment

Start small or coordinate screens across bars, lounges, entrances and function spaces.

03Promotions, menus, events & announcements

Use the same platform to support sales, communication, member messaging and venue events.

04Zoned screen layouts

Mix content areas on one display so different messages, media or feeds can share the screen.

05Remote updates & real-time content changes

React quickly to availability, promotions, schedule changes or time-sensitive information.

06Scalable for single-site & multi-site venues

Keep local flexibility while maintaining central control across larger estates.

What this means in practiceOne platform. Different screens. Different moments.

Schedule the right message for each part of the venue without losing central control.

Create • Schedule • Publish

Make communication work harder.

The value is not the screen itself — it is the ability to make offers, events and venue information more visible, timely and engaging.

01Improves communication with members & guests

Put important information where customers naturally look rather than relying on printed notices.

02Promotes offers, events & key venue messages

Give commercial and operational messages stronger visibility across the customer journey.

03Creates a more modern & engaging experience

Replace tired static communication with a venue environment that feels active and current.

04Reduces reliance on printed posters & signage

Cut repeated printing, delivery and manual poster swaps while updating content faster.

05Keeps information timely, accurate & easy to update

Change the message immediately when something changes rather than waiting for new print.

06Supports stronger brand presentation

Deliver a more consistent, polished visual identity across the venue and across multiple sites.

Customer-facing outcomeLess clutter. More impact.

Give important messages more visibility while keeping the venue visually cleaner and more modern.

Inform • Promote • Engage

Connect signage to the wider venue.

Digital signage becomes more valuable when it can sit alongside the systems already driving sales, membership and events.

01Membership & loyalty platforms

Support member offers, welcome messaging, loyalty communication and club-specific content.

02EPOS promotions & menu feeds

Align what the screens promote with the food, drink and offers the venue is actively selling.

03Event calendars & booking systems

Turn fixtures, entertainment and room schedules into timely promotional or wayfinding content.

04Social media & live content feeds

Blend timely live information and selected social content into the wider screen schedule.

05Centralised multi-site management

Coordinate messaging across more than one venue without losing the ability to tailor content locally.

06Reporting & proof-of-play

Support visibility of what content ran, where it appeared and when it was scheduled.

Connected venue storyUseful information in. Relevant messages out.

The Source → Connect → Display section below lets visitors explore this relationship interactively.

EPOS • Members • Events • Live content

Built for places where people gather.

The platform works particularly well in environments where offers, events, wayfinding and customer communication change throughout the day.

01Clubs & membership venues

Member communication, entertainment, promotions, welcome messaging and venue information.

02Bars, lounges & hospitality sites

Menus, drinks promotions, live sport, upselling and time-sensitive commercial messaging.

03Reception & entrance areas

Welcome screens, wayfinding, announcements and strong first-impression branding.

04Event spaces & entertainment venues

Schedules, event promotion, room information and audience communication.

05Restaurants & leisure venues

Digital menus, featured products, event promotion and a more modern customer experience.

06Single-site & multi-site operators

Use the same content approach at one venue or coordinate a larger estate centrally.

Designed to scaleOne screen today. A connected estate tomorrow.

Start with the screens that matter most and expand the same content model as the venue grows.

Single screen • Multi-screen • Multi-site
Commercial value at the point of decision

See it. Want it. Act on it.

In retail and hospitality, digital signage moves beyond information display. The real value is the ability to influence behaviour immediately — promoting the right offer, reducing friction, increasing awareness and creating atmosphere where the customer is already making decisions.

Impulse & upsell

Use high-impact visuals and time-sensitive offers to promote premium drinks, food pairings and event upgrades at the moment of purchase.

Contextual offers

Change content by time of day, event schedule, stock availability, weather or campaign priority without waiting for print.

Reduce perceived wait

Keep customers occupied with live content, promotions and social messaging while they wait at bars, reception or service points.

Lower print dependency

Replace recurring posters, menu reprints and manual swaps with centrally managed digital content that can be updated instantly.

Indicative industry benchmarks

Indicative industry figures. Actual results vary by venue, content strategy, placement and deployment.
24–38%Featured-product sales lift • retail benchmark
30%+Dwell-time uplift • selected deployments
30–50%Potential print-cost reduction
6–12 moIllustrative QSR / restaurant payback
One venue. One connected message.

Source. Connect. Display.

Choose where the message starts, then choose where it should appear. The example below shows how CMS can turn useful venue information into relevant customer-facing communication.

1Choose a source2Choose a screen3See the message
Choose a destination screen →
Club Management Systems
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EPOS promotion → Bar screens

Use product, menu or promotion information from the EPOS workflow to keep on-screen offers aligned with what the venue is actively selling.

Upsell
Tonight's Featured Drink Available now at the main bar
Ready to transform venue communication?

Book a Demo Today.

See how CMS Digital Signage could help you sell more effectively, engage members, reduce print dependency and make your venue communication feel alive.

See CMS Digital Signage in action Book a Demo Today →

Talk through your screens, venue layout, content goals and the messages you want customers to see.

MenusEventsPromotionsMulti-screen